This was a successful pitch to produce a product led quarterly lifestyle magazine which would hook readers attention and drive customers to the Evans website. I think somebody said “Magalogue”
I landscaped the format to enhance the visual impact of the photography and also to give the product added individuality. Typography and photography were pitched to be both authoritative and accessible, conveying Evans standing as the leading cycle suppliers in the UK and also display a portion of the vast range of products they retail.
Client Evans Cycles
Title Evans - PITCH
Type Customer Magazine
Publisher Seven Publishing