Internal Comms Magazines
Shell Code of Conduct - Shell
This was a pitch to update Shell’s code of conduct and bring it into line with the refresh of their brand identity. The existing document was a rather drab, authoritarian and draconian document that would of made some readers possibly question there career choice!
To improve this state of affairs we applied their new brand guidelines to a truncated and more inclusive document with a lighte
Client Shell Petroleum
Title Shell Code of Conduct
Type Internal Comms
Frequency Single publication- Pitch